As designers, we often overlook the whole idea of this being a continuous thing. We set goals and we design for clients and its all the same mojo over and over. To some this is just expected and part of the game, but to others its quite challenging and overall disheartening.
So, with all this said i've recently come up with a nifty acronym to help some of you out in the future. I was just going to put all these words into the blog post, but I thought if I make it creative, you'll be able to refer to it and remember it easily.
The acronym I came up with is 'Design'. I thought to use this word because obviously if you're a designer, this word is used quite often!
D = Decide.
If you have a youtube channel/graphic design blog solely for design, you will need to decide what you will be posting. Whether its time-lapses of your work or tutorials, you will need to decide what you will be giving your viewers.
E = Evaluate.
Once you've decided what you're doing, make sure its what you want. You don't want to plan hours of work to then have it result in no motivation to follow through.
S = Strategy.
Now you have everything planned and ready to go, you need a strategy for when you start posting. Whether this is uploading schedules, social media managing, etc.
I = Initiate.
It's go time! Time to start uploading. When you post all your new content, you need to make sure you promote it correctly and in the right ways. Whether its through a Facebook page, or even Twitter. (The more the merrier.)
G = Genuineness
With your content you need to be authentic and genuine. Your audience is smart so don't just feed them rehearsed artwork or content. Give them authenticity and you will have a positive response. If viewers can tell you put effort into your content and them, they will respect you, and even follow your work.
N = Nurture
Finally, nurture. This may seem like a strange one but hear me out. When your content is doing well, you need to make sure you keep the standards up. Most creatives nowadays pump out content but it loses the sense of pride or dedication and just seems like its out there because it has to be. Plan your work, look after it. A lot more people appreciate it than you think.
So there you have it! My 'Design' acronym. I hope this helped in some way, shape or form. Leave me a comment below and let me know what you think!
Have a great week!
- Jess x